Big Data Does Not Equal Big Knowledge

… the life science Big Data scene is largely Big Hype. This is not because the the data itself is not valuable, but rather because its real value is almost invariably buried under mountains of well-meaning but fruitless data analytics and data visualization. The fancy data dashboards that big pharmaceutical companies spend big bucks on for handling their big data, are for the most part, little more than eye candy whose colorful renderings convey an illusion of progress without the reality of it.